Ariadna by Myrurgia c1924

The perfume Ariadna by Myrurgia was launched in 1924, a period marked by the vibrancy and modernity of the Roaring Twenties. This era, known as the "années folles" or "crazy years," was characterized by significant social, artistic, and cultural dynamism. In Spain, the 1920s were a time of relative political stability under the dictatorship of Primo de Rivera, economic growth, and cultural flourishing. The Spanish art and literary scene was thriving, with figures like Salvador Dalí and Federico García Lorca making their marks. There was a strong sense of modernism and a break from traditional norms, particularly in the urban centers.

The Spanish word "Ariadna" translates to "Ariadne" in English. In Greek mythology, Ariadne was the daughter of King Minos of Crete and is best known for her role in the myth of Theseus and the Minotaur. Ariadne fell in love with Theseus and provided him with a thread to navigate the labyrinth and defeat the Minotaur, symbolizing guidance and a path to freedom. After helping Theseus, she was abandoned on the island of Naxos, where she was later found and married by the god Dionysus, becoming a symbol of renewal and divine favor.

Myrurgia's choice of the name "Ariadna" for their perfume likely draws on the rich mythological connotations associated with the character. The name evokes themes of love, adventure, and transformation, all potent and appealing concepts for a perfume. Ariadna, as a name, suggests a journey of self-discovery and the allure of the unknown, aligning with the spirit of the 1920s woman who was exploring new freedoms and identities.

"Ariadna" makes an excellent name for a perfume because it carries an air of mystery, romance, and classical beauty. Women of the 1920s, who were embracing new roles and asserting their independence, would likely find the mythological allusion appealing. The name implies sophistication and depth, qualities that resonate well with the modern woman of that era.

The images and emotions evoked by the word "Ariadna" include the labyrinth of the Minotaur, the strength and cunning of Ariadne, and her eventual divine reward, conjuring a sense of mystery, strength, and femininity. The idea of a guiding thread through a labyrinth can symbolize clarity and direction in a complex world, a comforting and empowering notion for women navigating the rapidly changing society of the 1920s.

As a name for a perfume, "Ariadna" is unique and distinctive, setting it apart from more conventional names. It invites interpretation and engagement, sparking curiosity and an emotional response. The classical reference and the narrative of transformation associated with Ariadne would resonate deeply with women, suggesting a perfume that is both timeless and contemporary, offering a sensory journey as captivating as the myth itself.

Promesa by Myrurgia c1917

The perfume "Promesa" by Myrurgia was launched in 1917, a time period marked by the aftermath of World War I. This era was characterized by a longing for stability, peace, and a return to the romantic ideals that had been disrupted by the war. In this context, themes of romance and fidelity held deep significance. The war had separated many couples, and the notion of a faithful promise became a powerful symbol of enduring love and commitment.

The Spanish word "Promesa" translates to "promise" in English. Choosing this name for a perfume encapsulates the idea of a heartfelt pledge, evoking a sense of trust, hope, and the enduring nature of a promise kept. For Myrurgia, the name "Promesa" would have been a poignant choice, reflecting the company's desire to offer a product that symbolizes unwavering fidelity and romantic devotion.

"Promesa" is an excellent name for a perfume because it suggests something intimate and personal. Perfumes are often associated with memories and emotions, and the concept of a "promise" ties directly into the emotional connections people have with scent. Women of the time period, who were navigating the challenges and changes brought about by the war, would likely have been drawn to a perfume that embodied the idea of constancy and loyalty.

Women would have related to a perfume called "Promesa" as a representation of their own hopes and desires for lasting love. The name would resonate with their experiences, whether they were waiting for loved ones to return from the war or seeking to maintain a sense of romance in challenging times. The fragrance would serve as a fragrant reminder of their own personal promises and commitments.

The word "Promesa" evokes images and emotions of trust, devotion, and a deep connection between individuals. It brings to mind the intimate moments shared between lovers, the quiet assurance of mutual support, and the strength found in loyalty. As a perfume name, it is unique and carries a depth of meaning that would distinguish it from other fragrances of the time.

Interpreted, the word "Promesa" signifies a heartfelt commitment and the beauty of keeping one's word. It reflects an ideal of romantic love that endures through time and challenges. For women in 1917, "Promesa" would not just be a fragrance but a symbol of their own values and the emotional bonds they cherished. The name would imbue the perfume with a sense of romance and fidelity, making it an appealing and meaningful choice for many.

Tu Reja by Myrurgia c1920

The perfume "Tu Reja" by Myrurgia was launched in 1920, a time when romantic ideals were often intertwined with notions of chivalry, courtship, and the poetic allure of balconies. In this era, balconies served as symbols of romantic encounters, where lovers could exchange glances, words, and serenades in a private yet exposed setting. This period saw a heightened appreciation for traditional forms of romance, where gestures and settings played significant roles in courtship.

During the early 20th century, literature and films frequently explored themes of romance that involved secret meetings and heartfelt conversations at balconies. One of the most iconic literary works that embody this ideal is William Shakespeare’s "Romeo and Juliet," particularly the famous balcony scene. Although Shakespeare's play was written much earlier, its themes continued to influence romantic narratives in the 1920s. Additionally, silent films of that era often depicted dramatic and tender moments on balconies, aligning with the cultural fascination with romanticism.

"Tu Reja" translates to "Your Grille" or "Your Gate" in Spanish. The word "reja" refers to the iron bars or grille commonly found on windows and balconies in Spanish architecture, which bear a significant Moorish influence. The Moors, who ruled parts of Spain for several centuries, left a lasting impact on Spanish art and architecture, including the intricate designs of ironwork that adorn many buildings. These iron grilles, with their elaborate and delicate patterns, not only serve a practical purpose of security but also add an element of mystery and charm to romantic encounters. By choosing the name "Tu Reja," Myrurgia evokes the intimate, almost clandestine nature of lovers' exchanges through the protective, yet revealing barrier of the balcony grille.

The name "Tu Reja" is evocative and laden with imagery, making it a compelling choice for a perfume. It conjures up visions of twilight conversations, whispered secrets, and the soft glow of lanterns illuminating a serene balcony framed by ornate, Moorish-inspired ironwork. For women in the 1920s, a perfume named "Tu Reja" would resonate with the longing for such romantic escapades and the allure of forbidden or hidden love.

Clavel de Espana by Myrurgia c1922

In 1922, the time when "Clavel de España" by Myrurgia was launched, Spain was deeply connected to carnations culturally and symbolically. Carnations, or "clavel" in Spanish, held significant meaning in Spanish tradition, often associated with love, passion, and the spirit of Spain itself. The flower adorned celebrations, bullfights, and was a symbol of national identity.

During this period, Spain experienced a cultural renaissance known as the Silver Age, marked by a resurgence in literature, arts, and music. While specific films or songs directly referencing carnations might not have been prominent, the theme of Spanish identity and romanticism pervaded various artistic expressions of the time.

Myrurgia likely chose the name "Clavel de España" for its perfume to capitalize on this cultural symbolism. "Clavel de España" translates to "Carnation of Spain" in English, directly evoking the image of Spain's beloved flower. This choice would resonate deeply with women of the time, offering a fragrance that not only captured the essence of the carnation but also embodied the spirit of Spanish passion and romance.

For women in the early 1920s, a perfume named "Clavel de España" would evoke images of vibrant red carnations, the warmth of Spanish sunsets, and the allure of Spanish culture. The fragrance would likely be perceived as elegant, passionate, and evocative of a romanticized Spain.

The name itself, "Clavel de España," suggests uniqueness and cultural richness. It stands out as a distinctive choice in the perfume market, appealing to those who appreciate the heritage and symbolism associated with carnations in Spanish culture.

Emotionally, "Clavel de España" would evoke feelings of nostalgia, romance, and perhaps a sense of pride in Spanish identity. The scent would be expected to capture the essence of carnations—floral, spicy, and warm—creating a sensory experience that resonates with its cultural references.

Overall, "Clavel de España" by Myrurgia represents a thoughtful blend of cultural heritage and perfume artistry, appealing to women who seek a fragrance that embodies both elegance and the spirit of Spain encapsulated in the vibrant red carnation.

Hindustan by Myrurgia c1922

In 1922, when Myrurgia launched the perfume "Hindustan," Spain's connection to India was primarily through its colonial history. At the time, Spain held the Philippines as a colony, but it maintained trade connections with India, particularly in textiles and spices. The fascination with the exotic Orient, including India, was prevalent in Europe during this era, influenced by colonial expansion, trade routes, and cultural exchange.

Films with Indian themes did exist in the early 20th century, although they were not as widespread as in later decades. Nevertheless, cultural and artistic representations of India in European media often romanticized and exoticized the country, portraying it as a land of mystique and allure.

Myrurgia likely chose the name "Hindustan" for its perfume to capitalize on this fascination with the exoticism of India. In Spanish, "Hindustan" refers to the historical region of North India, emphasizing its rich cultural heritage and association with spices, textiles, and luxury goods coveted in Europe at the time.

"Hindustan" would make a compelling name for a perfume because it evokes images of opulence, mystery, and sensuality associated with the Orient. For women of the early 20th century, a perfume named "Hindustan" would likely appeal as it promised to transport them to a distant, glamorous world of spices, silks, and exotic beauty.

Women of that time would probably respond positively to "Hindustan" due to its evocative name and luxurious connotations. The imagery of a woman on the packaging wearing harem pants and jeweled attire further reinforces this exotic allure, appealing to fantasies of an Eastern sensibility.

The word "Hindustan" conjures up images of bustling bazaars, intricate fabrics, spices wafting through the air, and perhaps even romanticized visions of palaces and gardens. Emotionally, it suggests adventure, romance, and a touch of the unknown, which would have been highly appealing to consumers seeking escapism and luxury.

Naming a perfume "Hindustan" in 1922 would indeed be unique and intriguing. It would set itself apart from other perfumes by tapping into a trend of Orientalism that was fashionable in European society at the time, yet still retaining an air of exclusivity and sophistication.

The word "Hindustan" would likely be interpreted by consumers as a symbol of luxury, exoticism, and cultural richness from the Indian subcontinent. It would signify not just a fragrance, but an experience—a journey to a faraway land of elegance and allure, encapsulated in a bottle.

In conclusion, "Hindustan" by Myrurgia, launched in 1922, leveraged Spain's colonial connections and Europe's fascination with the Orient. The name, imagery, and cultural context surrounding the perfume would have resonated with women of the era, promising a sensorial journey to the exotic and luxurious world of Hindustan.

Besame by Myrurgia c1922

In 1922, the year Myrurgia launched "Besame," Spain was experiencing a cultural revival intertwined with its rich history of Moorish influence and a fascination with Orientalism. This period marked a reawakening of interest in Spain's Islamic heritage, which had deeply influenced its art, architecture, and even its language over centuries of Moorish rule. The Alhambra in Granada, for instance, stood as a testament to this fusion of Moorish and Spanish cultures, captivating imaginations with its intricate designs and lush gardens.

Orientalism, a trend romanticizing Eastern cultures and aesthetics, was at its peak during this time across Europe. Spain, with its proximity to North Africa and historical ties to the Moorish world, particularly embraced this fascination. Films of the era often depicted exotic settings and themes influenced by Orientalist fantasies, showcasing a blend of mystery, sensuality, and luxury.

Myrurgia's choice of the name "Besame" for its perfume reflects this cultural milieu. In Spanish, "Besame" translates to "kiss me," evoking notions of romance, passion, and allure. Such a name would resonate deeply with women of the time period, inviting them to indulge in fantasies of seduction and elegance.

For women in the 1920s, a perfume named "Besame" would symbolize sophistication and sensuality. It would be seen as more than just a fragrance; it would embody an essence of allure and femininity, aligning with the liberated spirit of the Roaring Twenties.

Orgia by Myrurgia c1922

In 1922, when Myrurgia launched their perfume "Orgia," Spain was experiencing a vibrant cultural period known as the "Silver Age." This era was characterized by a blossoming of arts, literature, and cinema, marked by a fascination with sensuality, passion, and romanticism. Films of the time often explored themes of love, desire, and the allure of the exotic, resonating with the flamboyant and expressive nature of the period.

The choice of the name "Orgia" by Myrurgia seems deliberate and reflective of the cultural milieu. In Spanish, "Orgia," pronounced "or-hee-ah," traditionally refers to a lavish celebration or revelry, often associated with excess and indulgence. However, its connotation can also suggest a profusion of beauty and sensory delights, aligning perfectly with the perfume's purported essence of "many flowers, many lights, many loves."

For women of the 1920s, a perfume named "Orgia" would likely evoke images of passion, romance, and an exotic allure. In a time when societal norms were loosening and women were increasingly asserting their independence, a fragrance promising such extravagance and allure would likely resonate deeply.

Embrujo de Sevilla c1933

"Embrujo de Sevilla," launched in 1933 by Myrurgia, emerged during the Great Depression, a period marked by economic hardship and a yearning for escapism. The early 1930s were characterized by global financial instability, widespread unemployment, and social unrest. During these challenging times, luxuries like perfume offered a form of affordable indulgence and a way to momentarily transcend the daily struggles. The allure of Seville, a city steeped in rich history and romance, provided the perfect backdrop for such a product, promising a sensory escape to a more exotic and enchanting world.

Seville, the capital of Andalusia in southern Spain, is renowned for its vibrant cultural heritage, stunning architecture, and lush gardens. The city's history is a tapestry woven with influences from various civilizations, including the Romans, Moors, and Christians. Landmarks like the majestic Seville Cathedral, the Giralda tower, and the Alcázar palace with its beautiful Mudejar architecture, are emblematic of Seville's storied past. The city is also famous for its passionate flamenco music and dance, vibrant festivals like Feria de Abril, and the intoxicating aroma of orange blossoms from its many gardens.

Films of the era, such as "Blood and Sand" (1922) and its remake in 1941, showcased the romantic and exotic allure of Spain, with themes of passionate love, bullfighting, and the picturesque Spanish landscapes. These films played into the public's fascination with romanticized views of Spanish culture, making the setting of Seville an appealing and evocative choice for a perfume.

Myrurgia's choice of the name "Embrujo de Sevilla," which translates to "The Spell of Seville" in Spanish, cleverly captures the essence of this captivating city. The word "embrujo" conveys enchantment, magic, and allure, evoking a sense of mystery and seduction. This makes "Embrujo de Sevilla" an excellent name for a perfume, as it promises an enchanting and transformative experience for the wearer.

Flor de Blason by Myrurgia c1926

In 1926, Spain was a country rich with historical and cultural references to its chivalric past. The legacy of knights, noble families, and castles was still very much a part of the national consciousness. This era was characterized by a deep appreciation for Spain's medieval heritage, where the grandeur of castles, the intricate beauty of coat of arms, and the stories of valorous knights were celebrated. This period saw a romanticized view of the past, often depicted in literature, art, and emerging cinematic works.

Films and literature of the early 20th century often revisited these themes, glorifying the age of chivalry and the nobility. Movies that focused on medieval times, with their grandiose depictions of knights in shining armor and beautiful maidens, were popular. This historical nostalgia would have been a significant cultural backdrop against which Myrurgia launched "Flor de Blason."

The name "Flor de Blason" itself is deeply evocative and meaningful. In Spanish, "Flor de Blason" translates to "Flower of the Coat of Arms." The term "blason" refers to heraldic crests and coat of arms, symbols of noble lineage and heritage. The inclusion of "flower" evokes a sense of beauty, delicacy, and something treasured and admired. Therefore, the name combines notions of nobility and grace, suggesting a perfume that embodies these qualities.

"Flor de Blason" would make an excellent name for a perfume because it captures the essence of elegance and heritage. For women in 1926, a perfume named "Flor de Blason" would have conjured images of aristocratic splendor and timeless beauty. The name alone would evoke visions of lush castle gardens, the romanticism of noble lineages, and the refined, dignified life of the upper echelons of society.

 

 

Jungla by Myrurgia c1933

The year 1933, when Myrurgia launched the perfume "Jungla," was marked by the global impact of the Great Depression. This era saw widespread economic hardship, with high unemployment rates and significant financial instability. Amid these challenging times, people often sought means of escapism to distract themselves from their daily struggles. One popular form of escapism was cinema, where movies with exotic and adventurous themes provided a temporary respite from reality.

The early 1930s saw the release of several films that transported audiences to far-off, mysterious locales. For example, "King Kong" (1933) depicted a thrilling adventure on a tropical island, blending elements of the exotic with danger and excitement. Such films fueled the public's imagination about jungles, tropics, and the allure of the unknown. Against this backdrop, Myrurgia's choice to name their perfume "Jungla" resonated deeply with contemporary themes and cultural fascinations.

The word "Jungla" means "jungle" in Spanish, evoking images of dense, lush forests teeming with vibrant flora and fauna. This imagery aligns perfectly with the themes of exoticism and tropical escapism that were popular at the time. By naming the perfume "Jungla," Myrurgia tapped into the collective longing for adventure and the allure of the unknown. It suggested a fragrant journey to a distant, unspoiled paradise, offering an olfactory escape from the harsh realities of the Great Depression.

"Jungla" made an excellent name for a perfume because it conjured notions of mystery, adventure, and natural beauty. For women of the time, a perfume named "Jungla" would symbolize a sense of liberation and exploration. The exotic connotations of the jungle might have provided an empowering contrast to the mundane or challenging aspects of their daily lives. This name would likely evoke feelings of curiosity, excitement, and a desire for adventure.

Women of the 1930s, seeking relief from the stresses of the Great Depression, might have responded positively to a perfume called "Jungla." It would have represented an opportunity to indulge in a sensory escape, to imagine oneself in an exotic, far-off land. The rich, evocative scent of the perfume could transport them, if only momentarily, to a place of beauty and wonder.

The word "Jungla" evokes vivid imagery of untamed nature, vibrant colors, and the sounds of wildlife. It suggests an environment that is both alluring and slightly dangerous, promising excitement and new experiences. This name is unique for a perfume, as it stands out from more traditional names that might focus on floral or romantic themes. "Jungla" implies a bold, adventurous spirit, appealing to women who desired a fragrance that was as daring and unique as they aspired to be.

In summary, "Jungla" by Myrurgia was a product of its time, reflecting the era's fascination with exoticism and escapism. The name "Jungla" captured the imagination of women seeking adventure and beauty beyond their everyday experiences, making it a compelling and memorable choice for a perfume.

Joya by Myrurgia c1924

The 1920s, often referred to as the Roaring Twenties, was a time of significant cultural and social change, marked by economic prosperity and a move towards modernity in art, fashion, and lifestyle. This era saw a fascination with luxury and opulence, partly as a reaction to the austerity of World War I. Jewelry, or "joyas" in Spanish, became symbols of wealth, glamour, and the liberated spirit of the time. The period was also notable for its burgeoning film industry, with silent films often showcasing themes of romance, wealth, and exoticism, which complemented the allure of luxurious items like fine perfumes and jewels.

Myrurgia's choice of the name "Joya" for their perfume in 1924 taps into these cultural currents. The word "Joya" means "jewel" in Spanish, and it evokes images of elegance, beauty, and rarity. These connotations are perfectly suited to a luxury perfume, designed to be a precious and cherished item. Naming the perfume "Joya" aligns it with the opulence and sophistication associated with high-quality jewelry, suggesting that the fragrance is as valuable and exquisite as a fine jewel.

During this transitional period into the Art Deco era, the design and fashion trends were greatly influenced by the lavishness and geometric elegance characteristic of Art Deco design. Popular gemstones included diamonds, sapphires, emeralds, rubies, onyx, pearls, and amethyst, each prized for its beauty and rarity. These stones often featured in intricate designs that highlighted the clean lines and sharp angles of the Art Deco style. Precious metals such as platinum, white gold, and to a lesser extent, yellow gold, were used to create settings that enhanced the brilliance of these gemstones. Platinum, in particular, was favored for its strength and neutral color, making it ideal for the detailed and symmetrical designs of the period.

For women of the 1920s, a perfume named "Joya" would resonate deeply. The decade was one of emancipation and empowerment, with women breaking free from traditional roles and exploring new freedoms, including in their fashion and lifestyle choices. A perfume called "Joya" would appeal to their desire for luxury and self-expression, embodying the new sense of identity and sophistication they were cultivating. The name would suggest that wearing the perfume was akin to adorning oneself with a beautiful piece of jewelry, enhancing their allure and elegance.

Maderas de Oriente by Myrurgia c1918

Launched in 1918, Maderas de Oriente emerged during a period marked by the West's intense fascination with orientalism. This cultural movement saw Western artists, writers, and designers drawing inspiration from the art, architecture, and literature of the East, creating works that evoked the mystery and romance of faraway lands. The Spanish word "Maderas de Oriente" translates to "Woods of the East" in English, encapsulating this allure. In the aftermath of World War I, Europe was yearning for escapism and the exoticism promised by the East, making the launch of such a perfume timely and appealing.

Myrurgia's choice of the name "Maderas de Oriente" reflects a deliberate attempt to evoke the exotic and luxurious connotations associated with the East. The name itself suggests rich, aromatic woods, with a particular nod to sandalwood—a prized material in perfumery known for its warm, creamy scent. By including actual sandalwood sticks inside the bottle, Myrurgia not only heightened the olfactory experience but also created a tangible connection to the perfume's oriental theme.

For women of the time, a perfume called "Maderas de Oriente" would have embodied an invitation to an exotic sensory journey. It would have conjured images of opulent Eastern landscapes, adorned with lush gardens, bustling bazaars, and intricately carved palaces. The name evokes a sense of mystery, luxury, and timeless beauty, resonating deeply with contemporary desires for escapism and romantic adventure.

The emotional response to "Maderas de Oriente" would likely be one of fascination, intrigue, and desire. It invites the user to immerse themselves in a world far removed from their everyday reality, offering a moment of escape and fantasy. Women of the time would respond to this perfume with curiosity and delight, eager to experience the exotic and luxurious qualities it promised. The presence of actual sandalwood sticks inside the bottle would have reinforced the authenticity and exotic allure of the fragrance, making it not just a scent but an experience and a conversation piece.

The name "Maderas de Oriente" evokes a rich tapestry of images and emotions. It suggests a world of fragrant woods, ancient traditions, and sensory indulgence. The scent of sandalwood, a key component, would bring to mind the warmth and depth of Eastern landscapes. For women, this name would evoke fantasies of travel and exploration, of stepping into a world far removed from their everyday lives.

In the context of early 20th-century perfumery, "Maderas de Oriente" stood out as a unique name. It not only highlighted the exotic ingredients but also told a story, tapping into the cultural zeitgeist of the time. The name would be interpreted as a symbol of sophistication and worldliness, appealing to women who saw themselves as modern and cosmopolitan.

Ultimately, "Maderas de Oriente" by Myrurgia captured the essence of an era enthralled by the mystique of the East. Its name, its composition, and its presentation all worked together to create a fragrance that was more than just a scent—it was an invitation to a world of exotic enchantment.